Commerce Intelligence eCommerce + AI

The evolution of traditional eCommerce. We integrate AI, data, and automation to transform every interaction into a conversion.


+30%
Conversion rate
with semantic search
-40%
Time management
catalog
+25%
Cart value
medium

Commerce Intelligence is the name we’ve given to our Business Unit that combines eCommerce and Artificial Intelligence. It’s not a marketing term: it’s a concrete approach that applies AI, machine learning and advanced analytics to transform every aspect of digital commerce.

Traditional eCommerce works with static rules: fixed catalog, keyword search, same offers for everyone. Commerce Intelligence reverses this paradigm: dynamic catalog, semantic search, 1:1 personalization, predictive analytics.

Our main asset is AccelaSearch, a semantic search engine we developed in-house. Unlike traditional searches, it understands natural language.

USE CASE

Online Fashion Retailer

15,000 SKUs, critical problem: 35% of searches found no products. Users searched for “dress for summer ceremony” and the keyword search found nothing.

Solution: AccelaSearch with training on fashion vocabulary. Search now understands synonyms, comprehends context, suggests alternatives.


ROI in 4 months

35%→8%

Zero results

+32%

Conversions

+18%

Pages/session

4

Months payback

What is Commerce Intelligence

The application of AI, Machine Learning and advanced analytics to eCommerce

Understand

Customer behavior

Predict

Trends and demand

Personalize

Shopping experience

Automate

Commerce operations

Traditional vs Intelligence

Aspect Traditional eCommerce Commerce Intelligence
Catalog Static AI-driven dynamic
Search Keyword matching Natural semantic
Offers Same for everyone 1:1 personalization
Analytics Historical reports Predictive
Management Manual Intelligent automation

Our Solutions

AccelaSearch

AI Semantic Search • Proprietary

Our proprietary search engine that understands natural language.

  • Understands imprecise queries
  • Intelligent suggestions
  • Dynamic filters
  • Zero results → alternatives
+30%
Conversions
-50%
Zero results
+20%
Pages/session

AI Personalization

Unique experience for every customer

Product and content recommendations based on behavior and preferences.

  • Personalized recommendations
  • Dynamic homepage by segment
  • Predictive email marketing
  • Intelligent bundles
Technologies
ML Clustering Collaborative Filtering Content-based

Predictive Analytics

From past to future

ML-based predictions to anticipate trends and optimize decisions.

  • Demand forecasting per SKU
  • Emerging trend identification
  • Churn prediction
  • Lifetime value prediction
Output
Real-time dashboard Automatic alerts Actionable reports

Commerce Automation

Less manual work, more strategy

Automated workflows for repetitive and time-consuming operations.

  • Competitor price sync
  • Automatic stock management
  • Dynamic repricing
  • AI-assisted customer service
-40%
Catalog management time

Technology Stack

Commerce Platforms

Shopify Plus
Enterprise SaaS
Magento 2
Flexible open source
Headless
Custom frontend

AI & Analytics

AccelaSearch
Proprietary
Vertex AI
Google Cloud ML
BigQuery
Data warehouse

Integrations

Pimcore
PIM/DAM
vtenext
CRM/BPM
n8n
Automation

Use Cases by Industry

FASHION RETAILER

Ineffective search, high bounce

Solution: AccelaSearch + homepage personalization
+35%
Conversions
-25%
Bounce rate
B2B INDUSTRIAL

Complex catalog, code search

Solution: Semantic search + suggestions
+50%
Self-service
-30%
Calls
FOOD & BEVERAGE

Seasonality and perishability

Solution: Predictive analytics + automatic stock
-40%
Waste
+20%
Margin

Implementation Roadmap

1
QUICK START

4-6 weeks

  • • AccelaSearch integration
  • • Basic analytics setup
  • • First order automations
2
ADVANCED

2-3 months

  • • Product personalization
  • • AI recommendations
  • • Predictive dashboards
3
ENTERPRISE

3-6 months

  • • Custom ML for your business
  • • Complete stack integration
  • • Continuous optimization

Why ITTweb

Proprietary assets

AccelaSearch is ours, we’re not resellers

25 years experience

Real B2B eCommerce, not theory

Full stack

Commerce + PIM + CRM + Cloud

Measurability

Defined KPIs, tracked results

Trasforma il tuo eCommerce con l'AI

Assessment gratuito • Demo AccelaSearch • POC personalizzato
Newsletter
Consenso Privacy